You know it's not enough just to read about culture and leadership. Use the tools in this section to apply what you've learned and continue the journey.

Book Group Reading Guide
Download a discussion guide for your reading group or leadership team.

Gorilla Ezine
Register to receive the Ford Business Consulting E-Zine

Gorilla Goods
Purchase additional resources for yourself and your business

The Fourth Factor Tools
The tools referenced in The Fourth Factor are available here:
The Rat Brain Loop
Learning on the Fly
Four Square Feedback
State the Directives
The Right Match